CIID Tongji University 2012 Academic Speaking Tour Starts

In October, 2012, CIID – Tongji University Academic Speaking Tour will officially start. This series of speaking tour is held by China Institute Of Interior Design (CIID) and Tongji University Sino-Italian Campus. The campaign venues are five cities, consisting of Shenzhen, Hangzhou, Nanjing, Zhengzhou and Chongqing. The forum period is from October 12th, 2012 to November 3rd, 2012.

With the fast running of China’s economy and the large-scale of urbanization construction, construction and interior design is booming. However, with the acceleration and deepness of maketization processes in this industry, clients’ needs also change in characteristic, comprehensive and individual aspects. Therefore, competition in the field is much more intensifying. As a result, the industry trend is undergoing changes quietly.

  In such a background, in order to bring domestic designers a brand new design thinking, innovation and concept, CIID and Tongji University Sino-Italian Campus have concluded a 2012-2013, collaborate, strategic academic partnership.

In this speaking tour, Professor Giancarlo Tintori, who is from Politenico di Milano, will share with designers his designs on lighting and retail space, while Professor Jan Staël von Holstein, who is the professor in both Tongji University and central academy of fine arts,will bring his subject “Design Management & Brand Strategy”.

     The campaign is academically supported by Master and Doctor Degree Education Program on Design Management. This program is the on-job degree education program, which Tongji University Sino-Italian Campus has spent three years researching and exploring, sparing no efforts to create it. It is comprised of two programs, EMDM (Executive Master of Design and Management) and DBA (Doctor of Design Strategy and Management).

The agenda

Shenzhen: October 20 th, 2012 – October 21st, 2012

Hangzhou: October 25th, 2012

Nanjing: October 27th, 2012

Zhengzhou: October 31st, 2012

Chongqing: November 3rd, 2012 


Introduction of Guest Speakers:

Guest Speaker: Giancarlo Tintori

Giancarlo Tintori is professor in Politecnico di Milano, University of Ferrara and Bocconi University, funder and art director of Giancarlo Tintori Company. He is good at interior and retail space design and owns hundreds of boutiques and show rooms in the main cities all over the world. Those companies who cooperate with him are mostly the leading enterprises in fashion and design fields, e.g. , Shiseido, Versace, Louis Vtitton, Armani, Gucci and Swaroviski and so on.

Topic: Design on Lighting and Retail Space


Guest Speaker: Jan Staël von Holstein

Professor Jan Staël von Holstein has opened his courses in both Tongji University and Central Academy of Fine Arts, mainly on Design Creativity, Design Management and Brand Strategy. He is also the founder and chairman of Silver Union, which has 15 offices in Europe and America. Professor Jan Staëlvon Holstein also engages himself in consulting and teaching matters in HK’s Bamboo Communications, TM&N, Shanghai PG Design Brand and CBI. He owns 45-year experience in Asian and European design industry and now he is the international authority of company brand creation and design management.

Topic: Design Management & Brand Strategy